The inspiration for Seife’s work is based around the notion that we can reinvent the past using modern day materials and compositions, allowing the excellence of an old craft to be admired by a younger generation. Seife’s influences span the realms of art, architecture, performance and music. He grew up in Miami to immigrant parents who were supportive of his creative ambitions. After playing in bands throughout his adolescence Seife, a talented graphic designer, began creating album artwork for hip hop artists. He designed Big Sean’s lion logo, painted backdrops in Nicki Minaj’s music videos and created artwork for both Pharrell Williams and Mac Miller. Seife has had successful shows both domestically and internationally and was recently featured in a special project with The Bronx and Brooklyn Museum where his work was projected onto the facade of both museums.